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How to grow your Mobile Money business

Words by
Ian

Growing your Mobile Money business doesn’t always mean opening five new locations immediately. Sometimes, it’s about small, smart steps that lead to bigger results. Whether you’ve just started or been in the game for years, here are practical ways to take your Mobile Money business to the next level.

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Know when you're ready to expand

Are you consistently making GHS 80 or more per day? Are customers asking if you have other branches? That’s a good sign you’re ready to grow. Before rushing into expansion, ensure your current location runs smoothly and profitably.

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Choose your next location wisely

Look for places with high foot traffic—near bus stops, markets, or offices. Avoid areas already crowded with other agents. Safety, visibility, and convenience all matter.

Quick tip: Spend a few days observing different locations before you decide.

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Train someone you trust

If you plan to open a second kiosk, you can’t be in two places simultaneously. Train a family member or trusted employee to run the new location. Let them shadow you for a few weeks to learn the ropes—then monitor their performance closely.

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Increase your float when needed

If you’re turning customers away because of low cash, it’s time to increase your float. FidoBiz offers loans designed just for agents like you. Use the extra funds to serve more people and boost your daily income.

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Offer more services

Don’t just stick to cash-in and cash-out. Add services like airtime sales, SIM registration, bill payments, or even selling accessories. These add-ons bring in more income without needing extra space.

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Improve how your kiosk looks

Small things can make a big difference. Clean signage, good lighting, and a welcoming setup can attract more walk-ins. Keep your workspace tidy, and make it easy for customers to see your services.

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Track your business like a pro

Use a notebook or your phone to track your daily float, the number of transactions, and your earnings. This will help you see patterns, plan better, and know when to invest in growth.

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The bottom line

Growing your Mobile Money business isn’t about luck but making smart moves at the right time. Start by improving what you already have. Then, when the time is right, expand with confidence.

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